Implementation guideline | Steps to Take by New Communities when Setting up Cubigo

To get the most out of Cubigo, this document outlines multiple actions for new communities.  New communities should be approached differently than communities that have been open and operating for some time. 

For new communities, the sales and marketing teams can use the app with prospects to actively target them in the most efficient way.  For example, when new residents move in they may not know any other residents, their way around the community, or where to find relevant information.  Cubigo can be the app they turn to as a solution. 

Actions Related to Prospects

• Customer Lifecycle Management

  Pipeline Management:

  • Create prospect accounts and tasks for follow-up after tours.
  • Offer prospects and their families the option to connect with the app for easier access to community information.

  Activities Cube

  • The sales team can initiate activities like virtual tours via Zoom through Cubigo, and invite prospects to live Q&A sessions.
  • Send invitations for on or off-campus events tailored to their interests, connecting them with staff and other prospects.

  Digital Signage and In-suite Channel

  • Install Digital Signage in common areas to display content created in Cubigo, such as welcoming news items when prospects visit the community.

  Kiosk

  • Use a dedicated demo tablet to display Cubigo's app and its functionalities, allowing prospects to get familiar with the system before moving in.

  News

  • Send targeted news updates to prospects about upcoming tours, community openings, or construction progress to keep them excited and informed.

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  Actions Related to New Residents

  User Management Directories:

  • Upload resident names and emails into Cubigo, providing login credentials upon arrival.
  • Download and install the Cubigo app on residents' devices.

  Information Cube:

  • Residents can search for other residents and staff members by name, interest, or residence number.
  • Upload profile pictures and biographies to help residents connect with staff and fellow residents.
  • Post essential community information like the resident handbook, community map, and a Cubigo Starter Guide for easy access.

  Activities Cube:

  • Provide the weekly or monthly activity calendar to new residents to help them settle in.
  • Organize activities to introduce Cubigo, like a "Cubigo Café" where experienced residents teach new ones.
  • Inform family members about Cubigo’s features (e.g., activity calendars, service requests).
  • Offer bus tours of the local community, giving residents and families a chance to explore their new neighborhood together.

  Chats:

  • Set up group chats based on interests or location to foster connections and reduce feelings of isolation.

  Dining Cube:

  • Show new residents where to find the menu on Cubigo for easy access at any time.

  News:

  • Publish a news article welcoming new residents, including their name and interests, to help them feel at home.

  Contact Cube:

  • Communicate with family members about the resident’s adjustment to their new home.

  Digital Signage and In-suite Channel:

  • Use Digital Signage and In-suite Channel to broadcast content such as activities, dining updates, and news across the community.

  Kiosk:

  • Provide a dedicated tablet displaying the Cubigo app to help new residents get familiar with its functionalities.

  Other Actions:

  • Assign a Cubigo buddy to new residents for questions about the community and the Cubigo system.
  • Upload essential information (e.g., restaurant hours, Wi-Fi password, transportation policy) to various cubes for quick reference.